See How Seven Kingdoms Are Using Social Media? #GameofThrones

By Sravani V on Jul 26, 2017 3:00:00 PM

So, “Shall we begin?”
The most awaited, viewed, pirated, praised, followed show on TV has begun its last run with a bang of 10.1 Million viewers watching the premier. There are lot of things that are about the show that kept us on our toes and made our knees week (pun intended), their marketing is in their top list. Want to know how the show makers have managed to build so much of buzz for the show? Without further ado, here is the list of our favorite campaigns.

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How Digital Transformation Has Helped Manufacturers Outperform Their Peers

By Gayathri Choda on Apr 5, 2017 7:30:00 PM

Those who lag in adopting new ways of life get left behind. This is the way of life and is so in business too. Manufacturers today are starting to understand the importance of digital transformation. Many have hopped onto this train of progress to integrate and transform their business.

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Infographic: Top Digital Marketing Statistics for Manufacturing Companies

By Gayathri Choda on Jan 24, 2017 12:37:15 PM

Manufacturing companies has traditionally believed in relationships based business development and it worked for them. The challenge with that building brand has always on the back burner and getting a long term value was not possible. However new digital technologies and marketing techniques are opening doors to the geographies that has been never explored.

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Digital Marketing Glossary

By Gayathri Choda on Jan 17, 2017 8:41:10 PM

For the record, digital marketing jargon and the pace of it can be overwhelming. To help you swim through, we have consolidated this glossary from various sources. Do let us know if we missed anything and you would like to add it to this list.

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4 Ways Content can Help Increase College Admissions

By Gayathri Choda on Jan 3, 2017 6:00:00 PM

Unlike a few decades ago, when the supply (of educational institutes) was lesser than the demand, today there is a proliferation of colleges, universities and other higher educational institutes that provide specialized education and vocational courses. They face stiff competition for the attention of tens of thousands of prospective students. Digital marketing, especially content marketing, can play a significant role in increasing the awareness, recognition and reputation of your institute.

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If you have an alternative view on Digital marketing and want a platform to present, we are all excited to listen to it.