Prashanth Meka

Prashanth is a digital marketer with expertise in content-driven communication. He tempers creative content with effective communication, and builds marketing frameworks for the sheer joy of it. An evangelist and a strategist, his experience has come handy in overcoming marketing challenges in markets such as North America, Middle East, Africa and India across a wide variety of industries such as telecom, insurance, finance, media, high tech, e-commerce and education.

Recent Posts

Why Tech Companies Should Switch To Inbound Marketing

By Prashanth Meka on Apr 15, 2016 7:13:49 PM

My friend often says, “I love technology – you can sell it to anyone.” Technology has, over the past two decades, become the backbone of every industry, from agriculture to energy, from manufacturing to retail and from consumer goods to financial services. And therein lies the problem.

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How to Write Headlines for B2B Websites

By Prashanth Meka on Apr 15, 2016 6:42:24 PM

For long, advertisers have used Maslow’s hierarchy to dictate the abstraction at which they need to write adcopy. While Sprite quenches thirst (physiological), Coke opens happiness (self-actualization). If Rolls Royce Phantom exudes luxury (esteem), BMW is driven by heart (self-actualization).

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Now partnering with content writers!

If you have an alternative view on Digital marketing and want a platform to present, we are all excited to listen to it.